Perccent — Brand, Product & Platform Built End-to-End
Perccent is a WealthTech platform built for everyday investing habits — helping users in Bharat save and invest daily with a low-friction start (as low as ₹100) using UPI auto-debit, backed by a diversified mutual-fund approach. Zephyrus owned the work across the full pipeline: UX research → UI design → frontend development → QA & DevOps, and shipped the experience across landing, web app, mobile, and internal admin tooling. The core product focus was simple: make the first 5 minutes feel safe, obvious, and inevitable — then keep the rest of the journey structured enough that users don’t get lost (or worse, hesitate) when money is involved.
Perccent – Investment & Savings Dashboard (Web & Mobile Experience)
The objective of this project is to design a clean, intuitive, and scalable financial dashboard that helps users manage their investments across fixed deposits and mutual funds. The goal is to simplify complex financial data, enable goal-based investing, and provide users with tools like calculators, comparisons, and portfolio tracking to make informed decisions easily.
Handling large volumes of financial data (FDs, funds, goals, baskets) without overwhelming the user interface.
Maintaining consistency across web and mobile screens while ensuring usability and clarity in both formats.
Tackling the Problem
Structured the interface using clear sections, cards, and hierarchy to break down complex data into digestible components.
Designed modular components (cards, filters, calculators) that can be reused across different screens for consistency and scalability.
Optimized layouts separately for web and mobile with simplified navigation, prioritizing key information and actions for better user experience.
The Solution
This screen is the entry point where users input their phone number linked to PAN and Aadhaar. It builds trust with secure branding and partner logos while guiding users into the app with a simple CTA.
This mobile view shows a compact version of the deposits dashboard with overall balance, gains, and FD listings. It prioritizes quick insights and easy navigation for smaller screens.
This screen displays the user’s portfolio including investments, gains, and upcoming baskets. It also integrates mutual funds and transactions for a complete financial snapshot on mobile.
This screen gives a broader financial overview including current value, investments, gains, and upcoming transactions. It combines fixed deposits with mutual fund recommendations, helping users explore and diversify their portfolio.
This screen shows the user’s deposit summary with overall balance, gains, and investments. It includes a passbook-style listing of fixed deposits categorized by status such as matured, renewed, or redeemed, along with a visual pie chart for portfolio distribution.
This screen provides in-depth information about a selected mutual fund, including performance graphs over time. It also includes a return calculator with SIP/lumpsum options and adjustable parameters for better planning.
This screen displays multiple investment options including fixed deposits and debt funds with filters like best rates and tenure. It allows users to compare and explore different financial products in one place.
This screen focuses on a specific bank’s FD details, providing key metrics like NAV, ratings, lock-in period, and returns. It also includes an interactive return calculator where users can estimate earnings based on tenure and investment amount.
